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Exploring the Journal of Marketing: A Trusted Source for Marketing Insights Since 1936
The 4th oldest primary peer-reviewed journal in marketing research articles, the Journal of Marketing, has been one of the top marketing journals since 1936. Over the years, JM is globally known for developing the latest solutions for real-world marketing problems. Its bimonthly marketing research articles are used by academics, professors, business managers, policymakers and end-users […]